My Henry

Henry is an iconic, unmistakably British brand from Numatic International. We worked with Numatic to create their direct to consumer site, anchored on the character of the much-loved smiley-faced vacuum.

Numatic is the U.K’s largest commercial cleaning equipment manufacturer, continuing to invest and expand their U.K manufacturing facility.

Bespoke Design, UX & UI

With Henry's inimitable character front and center, we built a bespoke theme to promote the unique qualities of the products in the range, in a fun and engaging way.

Giving particular attention to the product pages to portray the myriad benefits of each model, we developed a visual language which aids the user journey in discovery and selection of the perfect vacuum for their needs.