Jolee understand that people buy from other people so rather than being this ‘faceless’ Internet company they are real people! Jolee is a husband and wife team of Lee and Joanne Morgan. Lee used to work for a large local authority and Joanne as a seamstress. Jolee was created after the purchase of some oilcloth and being enthralled by the designs out there. A chance conversation with a sales rep for a fabric company led to the creation of Jolee on a small scale. Fast forward a few years and Jolee are now one of the largest suppliers of Oilcloth and PVC Vinyl Tablecloths in the UK.
This website is built with Magento 2 Open Source, with bespoke functionality which allows users to purchase a potentially unlimited selection of matching pieces. Our suite of proprietary Pixie Media modules further enhance site management, category structure and visual appeal.
In addition to building a clean, modern Magento2 theme which perfectly balances the brand aesthetic with the needs of users on any device, a particular focus of this project was building custom functionality which allows Jolee to launch any number of upsell extras on fabric products. Matching aprons, peg bags, placemats - just about anything you can imagine, can be offered to the customer with ease.
We look forward to continuing to work with the great team at Jolee Tablecloths on future projects, including new dedicated store views for brands.